Why was my survey reward rejected?

Modified on Wed, 25 Nov 2020 at 06:09 AM

Our survey rewards are offered with partnerships we've built with external marketplaces and market research companies such as Lucid.


External partners' policy typically allows completes to be reconciled by the client from complete to term (negative reconciliations) and from term back to complete (positive reconciliations). Negative reconciliations are important for identifying suspicious activity and removing bad actors from the system. Acceptable reasons for negative reconciliations can be:


  • Straight-lining
    • Definition: Respondent selects all answers on questions in a straight-line, demonstrating the respondent was not reasonably paying attention to the survey question
    • Supporting Data: RIDs, questionnaire and answers
  • Speeding
    • Definition: Respondent’s length of interview (LOI) was outside of the reasonable LOI for the survey
    • Supporting Data: RIDs, respondent’s LOI, as calculated by entry and exit time, compared to other respondents’ LOIs
  • Marketplace complete not on client side
    • Definition: Marketplace registers a complete for a respondent, but there is no evidence of that respondent in the client survey
    • Supporting Data: RIDs with associated response codes and/or complete status
    • NOTE:  In order to remove respondents for this reason, the survey must be using one of the link security methods provided by Lucid.  Please see Buy Side Security Best Practices for more information.
  • Inappropriate Open ends (Including Repetitive, Vulgar, and Nonsensical)
    • Definition: Open end responses in the client side survey are repetitive (i.e. the same answers for all open ends, or the same answers for multiple responses), contain vulgar language, are nonsensical, not pertaining to the questions, or include random strings of letters, words, or sentences
    • Supporting Data: RIDs, questionnaire and answers 
  • Mismatched responses
    • Definition: Respondent answers differ from the Marketplace and client survey; example: Age mismatch
    • Supporting Data: RIDs, Marketplace qualifications, and client-side questions and answers
  • Duplicate responses
    • Definition: Identical open end responses seen across multiple respondents.
    • Supporting Data: RIDs, questionnaire and answers

 

Reconciliations are permitted through the end of the month following the month the complete occurred. So for example, a complete that occurred in June can be reconciled (and re-reconciled) until the end of July.

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